UK, European governments urge FIFA for Women’s World Cup TV rights deal

Major European governments, together with the United Kingdom, have urged FIFA and unbiased broadcasters to swiftly settle on an settlement for televising the Women’s World Cup in July and August. This joint attraction follows FIFA president Gianni Infantino’s threat to withhold the tournament’s broadcast in five European nations – the UK, France, Germany, Italy, and Spain – because of a monetary dispute.
Infantino said that broadcasters had proposed between US$1m (£800,000) and US$10m (£8m) for the rights, a stark contrast to the US$100m (£80m) to US$200m (£160m) supplied for the men’s World Cup. The governments of the 5 nations involved in the disagreement have now released a joint statement expressing their considerations.
Unexplored reads, “We, as sports ministers of European nations whose women’s national soccer teams have certified for the FIFA Women’s World Cup to be held in Australia and New Zealand, from July 20 to August 20, 2023, have acknowledged with concern that until now, no television rights have been attributed for the matches broadcasting in our nations.”
The governments believe that media coverage of the Women’s World Cup is essential for enhancing the worldwide visibility of women’s sports of their European international locations. They also highlight the significant impact media publicity has on the event of women’s and young girls’ sports practices.
The assertion further emphasises the governments’ responsibility to “fully mobilise all stakeholders, for them to quickly reach an agreement.”

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